Exploring Macro Social Work: Career Growth and Social Impact with Marthea Pitts, The MSW Coach

Are you a social worker looking to expand beyond traditional roles and make a broader impact? If you’ve ever considered macro social work, this guide is for you. Macro social work focuses on large-scale systemic change and social justice efforts, going beyond the one-on-one interactions typical in case management roles. In this article, the Queens of Social Work will delve into rewarding career possibilities in macro social work, featuring insights from Marthea Pitts, also known as “Queen M” and founder of the MSW Coach.



What is Macro Social Work?

In social work, there are three levels of practice: micro, mezzo and macro. Micro social work focuses on direct interactions with clients, typically in case management or clinical roles. Mezzo social work operates at the community level, such as grassroots initiatives and neighborhood programs. Macro social work, on the other hand, addresses larger systemic issues and policies, often on a national or even global scale.


Marthea defines macro social work as “prevention-focused work”—the goal is to repair large-scale issues and create sustainable change, often through policy advocacy, community organizing and workforce development. It’s a field that addresses systemic issues impacting whole communities, including creating career pathways, designing equitable workforce programs and consulting with corporate or governmental bodies.



Breaking into Macro Social Work

One common misconception is that a license is required to work in macro roles. As Marthea explains, this isn’t the case. While a social work license is necessary for clinical work, macro social workers often hold roles in program development, social policy and other non-clinical areas where licensure isn’t required. Marthea has dedicated her career to helping social workers with experience in micro-level roles, like case management, pivot to fulfilling and well-compensated macro positions.


✨ Pro Tip from Marthea: “Don’t let yourself get stuck in entry-level case management roles. Build a strong professional brand and look for opportunities to apply your skills on a larger scale.”



Why Choose Macro Social Work?

Many social workers are driven by a desire for social justice, but as Marthea points out, it can be challenging to achieve large-scale change within traditional micro roles. Macro social work provides opportunities to address root causes of societal issues rather than only addressing the symptoms. As a social worker, you can influence policies and systems that benefit entire populations.


✨ Example of Macro Work: In her previous roles, Marthea worked with mayors and executive teams to design equitable career pathways for historically under-resourced youth, ensuring these young adults have access to high-quality job training and long-term career prospects.



Skills for Success in Macro Social Work

If you’re interested in macro social work, there are a few key skills that will be beneficial:

  • Program Development: Many macro roles involve creating or refining programs that address community needs.
  • Policy Advocacy: Macro social workers often work to influence policy at various levels, whether it’s lobbying for legislative change or working within organizations to create fair workplace policies.
  • Community Organizing: Building connections within communities and mobilizing people around shared causes is often a cornerstone of macro practice.
  • Systems Theory: Understanding how different societal systems interact can help in developing solutions that address underlying issues.

Marthea also emphasizes the importance of self-advocacy and strategic career planning. She encourages social workers to speak up about their accomplishments, dispelling the myth that social workers should remain in low-paying, entry-level roles for their entire careers.



Career Opportunities in Macro Social Work

For social workers ready to transition to macro work, there are numerous fields and opportunities:

  • Social Policy: Work with think tanks or policy advocacy groups to influence social welfare policies.
  • Corporate Social Responsibility: Help businesses create programs that support their communities or address social issues.
  • Non-Profit Leadership: Take on roles in nonprofits that focus on systemic issues like poverty, homelessness and workforce equity.
  • Program Management in Education: Oversee educational initiatives that support historically under-resourced communities, especially in K-12 and higher education settings.


Moving from Micro to Macro Social Work

For those currently in micro roles, Marthea offers a few actionable tips:

  1. Build a Strong Brand: Make sure your resume and online presence reflect your expertise and accomplishments. Highlight any experience in program development, community organizing or policy work.
  2. Leverage Social Media for Networking: Marthea found success in organic marketing through platforms like Instagram. Use these platforms to connect with other professionals, follow organizations you’re interested in and share your insights on macro social work.
  3. Gain Relevant Experience: If you’re currently in a micro role, look for opportunities to participate in community-level initiatives or volunteer with organizations involved in policy advocacy. This can give you a foothold in the macro space.
  4. Mentorship: Reach out to social workers who have successfully transitioned into macro roles. Many, like Marthea, are willing to share their knowledge and provide guidance.

✨ Marthea on social workers in leadership: “I believe that social workers are the answer to the issues of the world. We need more social workers in policy and leadership roles to ensure that the voices of those affected by these policies are heard.”



The Future of Macro Social Work

As Marthea predicts, the demand for macro social workers will only grow as society becomes more focused on social equity and justice. She envisions a future where social workers take the lead in creating equitable systems and environments across all sectors, from healthcare to education to workforce development.


✨ Marthea’s Final Thought: “Fight for yourself. Your career doesn’t have to end in case management. If you have the experience and passion, there are roles out there where you can make a difference on a larger scale—and get paid well to do it.”



Discover More About Expanding Your Social Work Career

For more insights into diverse career paths in social work, check out the Queens of Social Work podcast episode titled, Career Series: The Forensic Social Worker.”  This episode delves into the unique role of forensic social workers, highlighting the intersection of social work and the legal system.  Listen here or below.

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